BASED IN Abu dhabi,
uae
Available ALL AROUNd
worldwidE
Marketing & Brand Strategist
+ Aspiring Filmmaker
01
//Approach
Three Phases
//Approach
Three Phases
I'm aSSEM
a mARKETER BY DAY,
A mARTIAL aRTIST BY nIGHT.
I'm aSSEM
a mARKETER BY DAY,
A mARTIAL aRTIST BY nIGHT.
Crafting bold, creative brand narratives.
“The creative adult is the child who survived.” – Ursula K. Le Guin
“The creative adult is the child who survived.” – Ursula K. Le Guin
“The creative adult is the child who survived.” – Ursula K. Le Guin
“The creative adult is the child who survived.” – Ursula K. Le Guin
People usually reach out if
People usually reach out if
mY bRAND DOES NOT STAND OUT
mY bRAND DOES NOT STAND OUT
i NEED SOME COOL VIDEO CONTENT FOR MY BUSINESS
i NEED SOME COOL VIDEO CONTENT FOR MY BUSINESS
i'M NOT GETTING THE RIGHT CUSTOMERS!
i'M NOT GETTING THE RIGHT CUSTOMERS!
mY business Needs some revamp
mY business Needs some revamp
Just wanna go out for coffee :)
Just wanna go out for coffee :)
02
//Portfolio
2013 - 2025
//Portfolio
2013 - 2025
Latest
Portfolio
My creative spirit comes alive in the digital realm. With nimble fingers flying across the device.
03
//Who Am I
Since 2000
//Who Am I
Since 2000
More About
ASSEM©
More About
ASSEM©
I'm a marketing & Creative brand strategist; making my way through life through sports and art.
Creative Professional located in Abu Dhabi to the world, helping b businesses tell their vision in the digital realm.
Creative Professional located in Abu Dhabi to the world, helping b businesses tell their vision in the digital realm.
I'm on the cutting edge of no-code tools that allow me to bring my creative visions to life. Though my methods may be unconventional, my dedication to the craft is unparalleled. I thrive on finding "unexpected solutions" and believe that with the right perspective, design can elevate the human experience.
04
//Services
Fast Delivery
//Services
Fast Delivery
What I do
Discover a range of services designed to elevate your brand to next level.
01
Marketing
I connect hearts to brands by crafting visual stories that resonate with real people. Your business deserves more than just attention—it needs genuine relationships. I translate your unique value into authentic messaging that builds trust and turns casual browsers into loyal customers who feel genuinely understood.
02
Branding
Your story meets design psychology. I build immersive brand ecosystems that resonate with your audience on both conscious and subconscious levels, creating emotional bridges between your business and customers.
03
Product Management
The invisible architecture behind user experiences. I orchestrate the complex systems and workflows that make digital products feel effortless, translating technical possibilities into human-centered solutions.
04
Filmmaking
Visual narratives that move your audience to action. My content-driven approach combines cinematic techniques with marketing strategy to produce videos that not only tell your story but inspire your audience to become part of it.
01
Marketing
I connect hearts to brands by crafting visual stories that resonate with real people. Your business deserves more than just attention—it needs genuine relationships. I translate your unique value into authentic messaging that builds trust and turns casual browsers into loyal customers who feel genuinely understood.
02
Branding
Your story meets design psychology. I build immersive brand ecosystems that resonate with your audience on both conscious and subconscious levels, creating emotional bridges between your business and customers.
03
Product Management
The invisible architecture behind user experiences. I orchestrate the complex systems and workflows that make digital products feel effortless, translating technical possibilities into human-centered solutions.
04
Filmmaking
Visual narratives that move your audience to action. My content-driven approach combines cinematic techniques with marketing strategy to produce videos that not only tell your story but inspire your audience to become part of it.
01
Marketing
I connect hearts to brands by crafting visual stories that resonate with real people. Your business deserves more than just attention—it needs genuine relationships. I translate your unique value into authentic messaging that builds trust and turns casual browsers into loyal customers who feel genuinely understood.
02
Branding
Your story meets design psychology. I build immersive brand ecosystems that resonate with your audience on both conscious and subconscious levels, creating emotional bridges between your business and customers.
03
Product Management
The invisible architecture behind user experiences. I orchestrate the complex systems and workflows that make digital products feel effortless, translating technical possibilities into human-centered solutions.
04
Filmmaking
Visual narratives that move your audience to action. My content-driven approach combines cinematic techniques with marketing strategy to produce videos that not only tell your story but inspire your audience to become part of it.
01
Marketing
I connect hearts to brands by crafting visual stories that resonate with real people. Your business deserves more than just attention—it needs genuine relationships. I translate your unique value into authentic messaging that builds trust and turns casual browsers into loyal customers who feel genuinely understood.
02
Branding
Your story meets design psychology. I build immersive brand ecosystems that resonate with your audience on both conscious and subconscious levels, creating emotional bridges between your business and customers.
03
Product Management
The invisible architecture behind user experiences. I orchestrate the complex systems and workflows that make digital products feel effortless, translating technical possibilities into human-centered solutions.
04
Filmmaking
Visual narratives that move your audience to action. My content-driven approach combines cinematic techniques with marketing strategy to produce videos that not only tell your story but inspire your audience to become part of it.
05
//Voice Of Grey
Since 2000
//Voice Of Grey
Since 2000
Creative Professional located in Abu Dhabi to the world, helping b businesses tell their vision in the digital realm.
My photography Portfolio
06
//Stats
Fun Facts
//Stats
Fun Facts
Projects done
Projects done
Projects done
years of experience
years of experience
years of experience
Countries
Countries
Countries
Happy clients
Happy clients
Happy clients
Happy clients
07
//Experience
2013 - Present
//Experience
2013 - Present
EXPERIENCE
PESCO
Group Marketing Lead
2022 - Present
PESCO is an EPC contractor and Fabricator.
PESCO
Group Marketing Lead
2022 - Present
PESCO is an EPC contractor and Fabricator.
PESCO
Group Marketing Lead
2022 - Present
PESCO is an EPC contractor and Fabricator.
Roboost
Product Marketing Manager
2013 – 2022
Fitness and well-being with personalized coaching and innovative wellness solutions.
Roboost
Product Marketing Manager
2013 – 2022
Fitness and well-being with personalized coaching and innovative wellness solutions.
Roboost
Product Marketing Manager
2013 – 2022
Fitness and well-being with personalized coaching and innovative wellness solutions.
Dunes Developments
Marketing Supervisor
2012 – 2013
Dunes is a real estate developer that operates under the umbrella of DCG a holding company for Kasrawy Group. The owners were silent for several years and it was needed to uplift the old projects and pave the way for the new project V.Levels. Accordingly a branding strategy was conducted to create a new corporate brand identity and Project Identity.. Today Dunes developments is mentioned among top-tier developers for the A-class clientele. Dunes is a real estate developer that operates under the umbrella of DCG a holding company for Kasrawy Group. The owners were silent for several years and it was needed to uplift the old projects and pave the way for the new project V.Levels. Accordingly a branding strategy was conducted to create a new corporate brand identity and Project Identity.. Today Dunes developments is mentioned among top-tier developers for the A-class clientele.
Dunes Developments
Marketing Supervisor
2012 – 2013
Dunes is a real estate developer that operates under the umbrella of DCG a holding company for Kasrawy Group. The owners were silent for several years and it was needed to uplift the old projects and pave the way for the new project V.Levels. Accordingly a branding strategy was conducted to create a new corporate brand identity and Project Identity.. Today Dunes developments is mentioned among top-tier developers for the A-class clientele. Dunes is a real estate developer that operates under the umbrella of DCG a holding company for Kasrawy Group. The owners were silent for several years and it was needed to uplift the old projects and pave the way for the new project V.Levels. Accordingly a branding strategy was conducted to create a new corporate brand identity and Project Identity.. Today Dunes developments is mentioned among top-tier developers for the A-class clientele.
Dunes Developments
Marketing Supervisor
2012 – 2013
Dunes is a real estate developer that operates under the umbrella of DCG a holding company for Kasrawy Group. The owners were silent for several years and it was needed to uplift the old projects and pave the way for the new project V.Levels. Accordingly a branding strategy was conducted to create a new corporate brand identity and Project Identity.. Today Dunes developments is mentioned among top-tier developers for the A-class clientele. Dunes is a real estate developer that operates under the umbrella of DCG a holding company for Kasrawy Group. The owners were silent for several years and it was needed to uplift the old projects and pave the way for the new project V.Levels. Accordingly a branding strategy was conducted to create a new corporate brand identity and Project Identity.. Today Dunes developments is mentioned among top-tier developers for the A-class clientele.
Paragon Developments
Marketing Specialist
2010 - 2012
Paragon is a real estate developer that is specialized in smart & sustainable office buildings. The content development strategy was built upon humanizing the brand and being human-centric. This was tackled through internal & external branding activities (Giveaways, outdoor campaigns, events…) and digital content (Social media posts, Podcast, reels…etc) Today Paragon Developments is expanding to Saudi Arabia to extend the brand value to GCC.
Paragon Developments
Marketing Specialist
2010 - 2012
Paragon is a real estate developer that is specialized in smart & sustainable office buildings. The content development strategy was built upon humanizing the brand and being human-centric. This was tackled through internal & external branding activities (Giveaways, outdoor campaigns, events…) and digital content (Social media posts, Podcast, reels…etc) Today Paragon Developments is expanding to Saudi Arabia to extend the brand value to GCC.
Paragon Developments
Marketing Specialist
2010 - 2012
Paragon is a real estate developer that is specialized in smart & sustainable office buildings. The content development strategy was built upon humanizing the brand and being human-centric. This was tackled through internal & external branding activities (Giveaways, outdoor campaigns, events…) and digital content (Social media posts, Podcast, reels…etc) Today Paragon Developments is expanding to Saudi Arabia to extend the brand value to GCC.
010
//Title
Sub Title
//Title
Sub Title
Let'S MAKE
IMPACT.
From the middle East
To the world
Marketing & branding Creative
with a spice of art
BASED IN UAE, I AM A Creative Marketer AND DIGITAL ARTIST. MY PASSION FOR MINIMALIST AESTHETICS, Bold Moves, AND Compelling Storytelling IS EVIDENT IN MY WORK.
Let'S MAKE
IMPACT.
From the middle East
To the world
Marketing & branding Creative
with a spice of art
BASED IN UAE, I AM A Creative Marketer AND DIGITAL ARTIST. MY PASSION FOR MINIMALIST AESTHETICS, Bold Moves, AND Compelling Storytelling IS EVIDENT IN MY WORK.
Let'S MAKE
IMPACT.
BASED IN UAE, I AM A Creative Marketer AND DIGITAL ARTIST. MY PASSION FOR MINIMALIST AESTHETICS, Bold Moves, AND Compelling Storytelling IS EVIDENT IN MY WORK.
Let'S MAKE
IMPACT.
From the middle East
To the world
Marketing & branding Creative
with a spice of art